We will meet at Noon on Saturday the 20th at the Lake Mary by Heathrow.
Notes 2014-09-14
Matt's to Do List:
1.) Do you we the abiltity to make a list / menu to choose from for a product
2.) Can we sell, charge and make downloadable media available.
3.) Call to action. Link to the email harvest page. Name, Email and Phone Number. Link that is not on site , but clickable.
4.) Link Button...Colored Links Buttons...Make in Photoshop and click the button and it links.
5.) Books page...Different Picture...
6.) Larger text...or image with different opacity.
7.) Brainfood Cafe
10.) Readdress video and how users interact with navigating through the content.
11.) Get this redone- Logos needs a banner box at the top. Lack of wow...heading in the right direction. Need more logos. Need a banner box at the top. Needs some pictures. Dead page. Need to have some written and video testimonials.
12.) We need to link the page for Vistage to the site and back to Joe Anderson PhD.
13.) Create a new page...
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Joe's to Do List:
· Call to action
· email harvester
· Link
First and foremost – Thank you.
This site is looking good.
You do nice work.
Now the next step. You and I need to put final touches on the website, take pics, plan videos and teach Susie & I how to do changes and upkeep of the site ourselves.
And … we need to plot the trajectory of your new career path.
Here are my current observations and ideas on the website
Overall
It seems to me that every page - except the home page – needs 1 or more of the following:
· A call to action (to something that generates cash)
· An email harvester (sign up for …?)
· A link to one of my other two sections
o check out his book --- OR
o book him as a speaker OR
o Get your butt in a Vistage group
HOME page
· Need better book covers for The Quest… and To touch the hand of God
Do you want to try your hand at that?
· Each book will have 3 versions (download, audio and print on demand)
· Do we need 3 separate link buttons under each book
· Since I could feasibly fulfill two of the three media versions for each book (and keep the skim that would usually go to Amazon) should we build in that option as well – or does that just make life too complex for both the customer and myself?
BIO Page
· Give the page a headline – “BIO” (just above, of just below, the film strip)
· Should each of the film strip thumbnails link to a page with the full photo and a caption --- with a “back to BIO” link?? Or is that overkill?
· email harvester – who do you know who ought to be exposed to this type of background
· colored Links – to Books page, PUBLIC SPEAKER page, and VISGTAGE page
· Call to action?
BOOKS page
· Does this need a strip or a headline (“The Books”)
· Can we increase the type size for “Four books that will ……… world around you.”
· Need better book covers for The Quest… and To touch the hand of God
o Do you want to try your hand at that?
· At some point in the future I want to sell them short thought pieces, Cliché’s , cartoons, posters etc. – should that work off of this page or off the Brainfood Café page?
· Call to action?
· email harvester?
· Link?
PUBLIC SPEAKER page
· I like the strip – but change text
o from “Hire Joe and he can fix it”
o to “Joe can fill it!”
· I also need to send you a new cartoon for the guy who’s hollering. The inside of the mouth needs to be black
· Call to action?
· email harvester?
· Link?
SERVICES page
I think this page works
· Call to action?
· email harvester?
· Link?
TOPICS page
Why not give this page a Headline – like – “ Joe’s 5 Hot Topics”
· Call to action?
· email harvester?
· Link?
VIDEOS page
· Call to action?
· email harvester?
· Link?
RESUME page
· Call to action?
· email harvester?
· Link?
CLIENTS page
· Call to action?
· email harvester?
· Link?
BRAIN FOOD BLOG page
· Change the name of the page and all the links to it to “Brainfood Café”
· I love your sign - the Brainfood Café – Let’s use it as the Headline
· Then we can exhibit the blog of the day as you’ve set it up
· I’m thinking that numerous short blogs do me more good than occasional longer blogs --- what’s an optimal word count for each one ? -- 150 words? 200 words?
· Is it better to just have the next 15 years worth of blogs printed chronologically down the page. Or is it better to just have today’s blog an then a table of contents of all the other titles and link to them?
·
· Call to action?
· email harvester?
· Link?
CONTACT page (NEED TO CREATE ONE)
List Joe’s contact info
- Joe’s email address
- Joe’s phone #
- Heir message for Joe
Or Joe will contact you
- Their name, company name
- Their phone & email
- Their message for Joe
What would you like Joe to contact you about
- New books or media versions of books
- News about Joe’s books
- every time Joe updates the blog
· Call to action?
· email harvester?
· Link?
BOOK JOE page
INCLUDE A SLOT FOR THEIR PHONE NUMBER
· Call to action?
· email harvester?
· Link?
VISTAGE
· Call to action?
· email harvester?
· Link?